I grow brands
on Amazon. Since 2018.
I started in 2018 as a self-taught Amazon seller. Since then I've managed Seller Central and Vendor Central accounts in Italy, Europe, and the USA. I've seen Amazon change a thousand times and learned to adapt every time.
How I got here
Self-taught
I started with a friend. We wanted to launch our own brand on Amazon. No one taught us anything. We learned everything on our own, making mistakes and starting over.
First client
I joined the Amazon Campus Challenge. From there came my first real client: Erboristeria Binasco. I realized I could make a career out of this.
Agency work
I worked with an agency on the setup and management of one of their biggest clients, Lisola Store. Serious volumes, structured processes.
Brand aggregator
I was contacted by Neulabs, an Amazon aggregator. Big brands, EU and US marketplaces. I learned how to truly scale and handle complexity.
Novazon
I quit my full-time job to focus on my own projects. I co-founded Novazon. Do only Amazon, do it well, with brands we like.
What I actually do
Account Management
Seller Central and Vendor Central. Complete setup, listing optimization, catalog management, Brand Registry, A+ Content. Yes, I handle flat files too — without losing my mind.
PPC Advertising
Sponsored Products, Brands, and Display. Budget management, ACoS optimization, launch and scaling strategies.
Internationalization
Expansion across European and US marketplaces. Listing translation, multi-country logistics, compliance and taxation for each market.
Analytics & Reporting
Custom dashboards, sales analysis, KPI tracking, weekly reporting for data-driven decisions.
Articles about Amazon
Novazon.it
I co-founded Novazon to work alongside ambitious brands on their Amazon growth journey. Strategy, sales, full visibility into the numbers, and custom software to truly scale. Novazon was born from hands-on experience: years inside brand aggregators taught me that details make the difference.
That's why we're obsessed with quality. Every client deserves the best from our team. We don't do everything for everyone. We only do Amazon, and we do it with a level of care that few can match.
Sales Acceleration
Advanced PPC strategies, listing optimization, and product launches to maximize sales.
Brand Protection
Brand monitoring and protection on Amazon: counterfeiting, Buy Box, channel control.
Custom Software
Tailored tools for automation, reporting, and competitive analysis.
EU & USA Expansion
Full internationalization: translations, logistics, taxation, local compliance.
Get in touch.
Tell me what you sell and what's not working. I always write back.