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Blog

Articles organized by topic. Choose what interests you.

Amazon

AI dropshipping: how it really works and how to start

What AI dropshipping actually is, where AI genuinely helps and where it is hype, whether it is legit, the honest economics, and how to start without falling for the get-rich tools.

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Amazon

How to sell books on Amazon: resell or publish your own

How to sell books on Amazon, from used books and textbooks to publishing your own. The real fees, how to price and source, FBA vs FBM, and the mistakes to avoid.

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Amazon

How to find products to sell on Amazon: a research method that works

A practical Amazon product research method from someone who picks products for a living. The criteria, where to find ideas, how to check demand and competition, and the traps to skip.

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Amazon

Amazon private label: how to build a brand that actually sells

What Amazon private label is, what it costs to start, how to pick a product, and how it compares to wholesale and dropshipping. A practical guide from 50+ brands.

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Amazon

Amazon SEO: how to optimize your listing to rank

How Amazon SEO works and how to optimize a product listing to rank: keyword research, title, bullets, backend terms, images, and the conversion signals that move you up.

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Amazon

Amazon Brand Registry: what it is, what it does, and how to enroll

What Amazon Brand Registry is, what you need to enroll, what it actually unlocks (A+ Content, Brand Store, protection), and whether it is worth it.

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Amazon

Amazon FBA: how it works and when it is actually worth it

What Amazon FBA is, how Fulfillment by Amazon works, what it really costs, and when it beats FBM. A practical guide from someone who manages 50+ brands.

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Amazon

Ecommerce, marketplaces and Amazon: where to actually sell online

What ecommerce is, how a marketplace works, and when selling on Amazon makes sense. Your own store or a marketplace? The choice explained with real numbers.

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Amazon

Selling on Amazon Fees: the Real Cost Breakdown (with Numbers That Actually Matter)

Amazon fees explained with real numbers: referral fee, FBA costs, inbound placement, long-term storage. See the full margin calculation on a $29.99 product.

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Entrepreneurship

Digital for entrepreneurs: website, marketing, e-commerce and AI to grow

A practical look at the four levers of digital for any business, website, marketing, e-commerce and AI, from someone who uses them every day. What matters, what is hype, and where to start.

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Amazon

How Amazon PPC works: the practical guide I wish I'd read when I started

Practical guide to Amazon PPC with ACoS, TACoS, match types, campaign structure, and minimum budget. From someone who manages 50+ brands across 22 categories.

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Amazon

Seller Central vs Vendor Central: which to choose for your brand on Amazon

Practical guide to Seller Central vs Vendor Central from someone who managed 50+ Italian brands. Real margins, chargebacks, prices, and how to decide without burning money.

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Entrepreneurship

Co-founding a company: what I learned

How I found the right business partners, the real sacrifices of a startup, and why I'd never go back to being an employee. My experience co-founding a company from scratch.

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Amazon

Selling on Amazon: how I started from zero

How I started selling on Amazon from YouTube in 2018, through a project that never launched and the Amazon Campus Challenge, to my first real client.

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Personal Finance

Money and investing: my approach as an under 30

How I manage my money and investments in my 20s. ETF investing, Investor Policy Statement, anti-panic rules, and why I focus on income more than my portfolio.

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