IT
SEO

SEO services that get you found on Google

I move your site up Google with concrete, measurable SEO, no magic promises. More of the right visitors, more clients, and traffic that keeps paying off over time.

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Who it's for

You have a website but nobody finds it. You pay for ads and the traffic vanishes the moment you stop. Your competitors show up on Google and you do not. If that sounds familiar, SEO is the lever you are missing: it makes your site findable by people already searching for what you offer, without paying for every click.

I work with small businesses, professionals and online stores that want steady, qualified traffic, not vanity numbers.

Whether you are looking for a freelance SEO consultant or a leaner alternative to an SEO agency, the work is the same: ranking on Google and proper on-site SEO, done right.

What SEO is (and why it pays off)

SEO stands for Search Engine Optimization. In plain words, it is everything that makes your site appear among the top Google results when people search for what you offer, without paying for each click like you do with ads.

It works because it reaches people at the exact moment they are already searching: you interrupt no one, you answer those who already want you. That is why, over time, it is one of the most profitable digital investments.

Free, continuous trafficUnlike ads, you do not pay per click, and the visits keep coming.
Buyers ready to actYou reach people already searching for what you offer, not random passers-by.
Credibility and trustShowing up at the top of Google lends authority to your brand.
Results that lastGood rankings bring visits for months, not only while you pay.
More value over timeIt is an investment that compounds, instead of resetting when you stop.
An edge over competitorsPage one takes almost all the clicks: if you are not there, you barely exist.

What SEO consulting includes

SEO auditTechnical and content analysis to find what is holding the site back.
Keyword researchThe terms your customers actually search, with real volume data.
On-page optimizationTitles, meta, structure and content optimized page by page.
Technical SEOSpeed, mobile, indexing and structured data done right.
Content that ranksPages and articles built for Google and for readers.
Monitoring and reportingRankings, traffic and measurable results, explained clearly.

How I work

1

Analysis and audit

I start from real data: where you are now, what your customers search, what competitors do.

2

Strategy and keywords

I pick the right terms, with real demand and beatable competition, and build a plan.

3

On-page and technical optimization

I fix content, structure and the technical side so Google understands and rewards the site.

4

Content

I create pages and articles that answer searches and bring qualified visits.

5

Monitoring and growth

I track rankings and traffic, adjust, and grow the results month after month.

Where AI comes in

I use AI to speed up the repetitive parts, keyword research, data analysis, content drafts. The strategy and the decisions stay mine: AI works faster, it does not replace the thinking.

The types of SEO I work on

SEO is not one single thing. Ranking a site on Google takes several activities working together, and depending on your case we lean more on one or another.

On-page SEO. The work on individual pages: titles, meta descriptions, headings, copy and images. It makes Google understand what each page is about and turns it into the best answer for a specific search.

Technical SEO. The foundations of the site: loading speed, mobile version, correct indexing and structured data. If the technical base is shaky, even the best content struggles to climb.

Off-page SEO and authority. The signals coming from outside, links and mentions from other sites, that tell Google you can be trusted. They are built over time, with content worth citing.

Local SEO. If you serve an area, I optimize your presence for searches with local intent and your Google profile, so nearby people ready to contact you actually find you.

SEO for e-commerce. Product and category pages have their own rules. I optimize them so they rank and bring sales, not just visits.

Frequently asked questions

What does an SEO consultant actually do?
An SEO consultant analyzes your site, finds the keywords that matter for your business, and works on content, the technical side and your ranking on Google. In short, it makes the site clear to Google and useful to searchers, so you climb the results for the right queries.
Freelance SEO consultant or SEO agency?
With a freelance SEO consultant you talk directly to the person doing the work, with leaner costs and no hand-offs between departments. An agency has more hands but more steps and higher prices. For small businesses and professionals a dedicated consultant usually delivers the same results with more care.
How much does SEO cost?
It depends on the state of the site and the goals: a new site and an established one have different needs. I work per project or on a monthly retainer, always agreed up front with no surprises. The first intro call is free.
How long until I see SEO results?
SEO is not instant: first signs usually show in 2-3 months, solid results in 4-6. But it is an investment that keeps paying off over time, unlike ads that stop the moment you stop paying.
What does it take to get a site indexed on Google?
Indexing means getting your pages into Google's archive. At a basic level you need a technically clean site and a sitemap submitted via Search Console. But indexed does not mean ranking: showing up at the top is the next step, and that is where SEO works.
What is the difference between SEO and SEM?
SEO brings organic, free traffic from Google's natural results. SEM buys visits through paid ads like Google Ads. They are often used together: ads bring customers now, SEO builds traffic that lasts over time.
Which SEO tools do you use?
I use Search Console plus professional software for keyword research, technical analysis and rank tracking. But tools are only the means: what matters is reading the data and the decisions that follow, not the tool itself.
Do you guarantee the first position on Google?
No, and be wary of anyone who promises it: nobody can guarantee the exact position, because it depends on Google. What I guarantee is work done well, transparent and measurable, that makes the site truly compete for the terms that matter.
SEO or paid ads (Google Ads)?
It depends on timing. Ads bring traffic instantly but cost per click; SEO is slower but then brings free, continuous visits. Often the best strategy is to start with ads and build SEO in parallel. We can talk it through.
Do you work remotely?
I work fully remotely with clients across Italy and abroad. If you are in Puglia we can also meet in person, but it is not necessary: SEO work is handled perfectly at a distance.

Want more traffic from your site?

Tell me about your project. The first call is free and no-strings: we figure out together if and how I can help.

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